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Sunday, August 31, 2008

Hokuto No Ken (Fist of the North Star) Online's Unique Marketing 'Tie-Up'

This post originally posted in Japanese by Yoshi on August 23rd 2008

We know gamers all over the world eat a lot of instant noodles and here in Japan, that can actually pay off in game! Hokuto No Ken (Fist of the North Star) Online Special Pork Instant Noodles - made by ACE COOK gives you a special in-game item voucher in every delicious bowl.

By typing in the redemption code found on the ticket, users can acquire the following special items in the in-game shop.
  • 1st prize: Kenshiro Army Suit (Jacket and Pants set) and in-game food item “Pork Noodles.”
  • 2nd Prize: Baby Piggy Jacket and in-game food item “Pork Noodles.”
  • 3rd Prize: Baby Piggy Pants and in-game food item “Pork Noodles.”
The campaign runs through the end of November 2008.

GungHo Entertainment
's Hokuto No Ken Online is one of the first games from a BigWorld licensee to go commercial in Japan.

(C)1983 Buronson & Tetsuo Hara/NSP Approved No.EO-116
(C)2008 GungHo Online Entertainment, Inc. All Rights Reserved.

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